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GO TO MARKET COMPETITION Global MBA in Impact Entrepreneurship

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UMST News

GO TO MARKET COMPETITION Global MBA in Impact Entrepreneurship

Global MBA in Impact Entrepreneurship
GO TO MARKET COMPETITION
Edition 3

The Go To Market Competition (GTMC) was held on Saturday, 31st of July, 2021 at the Global Conference Centre, UMST. The GTMC is the assessment of participants’ marketing projects. After the Business Model Design Boot camp, MBA participants are asked to implement deeper analysis of their marketing objects and strategies into a proper marketing plan. At the GTMC the participants pitched their marketing plans to a jury of investors, entrepreneurs and business consultants from different business sectors in Sudan.
The GTMC was organized in one round. Participants were divided in parallel sessions by development stage:

– Stand-ups (idea stage, less than 1 year of existence);
– Start-ups (implementation stage, less than 3 years of existence);
– Scale-ups (growth stage, over 3 years of existence
At the end of the competition the program leader Dr. Yusuf Kani declared the winners and they are as follows:

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